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Leader in Pet Nutrition to honor the exceptional customer service independent retailers provide and their commitment to enriching the pet industry from September 28th to 30thGREEN BAY, WI (September 18, 2024) – <a href="https://www.vitalessentials.com/" linktype="url">Vital Essentials</a>, the flagship brand of Carnivore Meat Company, is excited to announce its extended celebration of Neighborhood Pet Store Day with exclusive in-store buy-one-get-one offers on Butcher Cut Protein food, toppers, and treats for dogs and cats from September 28th to 30th. This promotion is part of Neighborhood Pet Store Day, honoring the contributions of independent pet retailers who play a vital role in their communities by providing pet owners with essential education and support.Neighborhood Pet Store Day is a celebration of the independent pet retailers who serve as the backbone of the pet industry. These retailers provide personalized services, expert advice, and enrich the idea of community by supporting local economies. By fostering relationships with customers and prioritizing the well-being of pets, independent pet retailers create a trusted space for pet owners to find high-quality products and care.“We are thrilled to participate in Neighborhood Pet Store Day. It is important to highlight the incredible value that our independent retailers bring to their communities” said Heather Govea, CEO of Carnivore Meat Company. “These retailers go above and beyond in educating pet owners and supporting the well-being of pets. It’s an honor for Vital Essentials to celebrate their dedication,” said Govea.Vital Essentials has been a pioneer in raw pet nutrition since 2009, with its focus on premium Butcher Cut Protein, superior nutrition, and accessibility. The company&#39;s minimal processing techniques preserve the nutritional integrity of whole-animal ingredients, delivering high-quality, nutrient-rich diets that promote tangible health benefits for pets. With a diverse range of products for both dogs and cats—including complete meals, toppers, and treats—Vital Essentials makes raw feeding accessible for all pet owners.Visit the Vital Essentials’ <a href="https://www.vitalessentials.com/where-to-buy" linktype="url">store locator</a> to find your closest retailer and take advantage of this special offer,  from September 28th to 30th.For more information about Carnivore Meat Company, please visit <a href="http://www.carnivoremeat.com" linktype="url">carnivoremeat.com</a>.About Carnivore Meat CompanyCarnivore Meat Company is an award-winning manufacturer of premium raw frozen and freeze-dried pet food and treats. Long considered a raw pet food pioneer, the company&#39;s freeze-dried protein products division supplies private label, co-packing, and ingredients to customers globally. The company&#39;s rapidly growing brands in Green Bay, Wisconsin, include <a href="https://www.vitalessentials.com/" linktype="url">Vital Essentials®</a> and<a href="https://www.vitalessentials.com/collections/dog-raw-bar" linktype="url"> VE RAW BAR </a>distributed to more than 7,000 nationwide, in 14 international markets, and online. Carnivore Meat Company has been recognized for its growth accomplishments and manufacturing excellence with several awards in recent years, including the Greater Green Bay Chamber Growth Award, Wisconsin Manufacturer of the Year Award, Governor’s Export Achievement Award, Greater Green Bay Chamber Manufacturing Award of Distinction and Inc 5000 Fastest Growing Private Companies. Visit the Carnivore Meat Company website at <a href="https://www.carnivoremeat.com/" linktype="url">carnivoremeat.com.</a> Media ContactShayla DoaneFACTEUR PR for Vital Essentials516-468-4057vitalessentials@facteurpr.com

Leader in Pet Nutrition to honor the exceptional customer service independent retailers provide and their commitment to enriching the pet industry from September 28th to 30th

Vital Essentials to Participate in Neighborhood Pet Store Day with BOGO Offers on Award-Winning Pet Foods

GREEN BAY, WI (March 13, 2018) – The votes came in at an astounding pace when cat parents were asked about some new product options for <a href="/home-interest-cat" uuid="eee5910a-3df6-4a3f-af51-b707c94c74cb" target="_self" linktype="story">Frozen and Freeze-Dried Entrees</a>, helping determine new package sizes for this growing brand of freeze-dried and frozen raw cat food.“Consumer feedback about the frozen food told us that cat parents were looking for something a little larger in size, but not too big” commented VP of Sales and Marketing, Kevin Malnor.  “This led us to re-think all of our package sizes.  So, we took it to the masses.  The feedback was overwhelming in terms of the volume of responses we received along with strong preference for specific package sizes.”As a result of so many engaged cat parents, three new cat food entree package sizes will debut at the Global Pet Expo.  All entrees will be available in four great options – Rabbit, Duck, Turkey and Chicken.<a href="https://develop-vital-essentials.vercel.app/collections/cat-frozen-entrees#cat-frozen-entrees-mini-patties" target="_self" linktype="url">Vital Cat Frozen Mini Patties, 28 oz</a>  – The leader among cat parents for new Vital Cat options!  Here’s what they had to say….<ul><li>“Portions are already pre-measured and the mini patties are easy to feed” </li><li>“I’m feeding a healthier meal every day with Vital Cat frozen entrees” </li><li>“Larger packages are more economical”</li></ul><a href="https://develop-vital-essentials.vercel.app/collections/cat-frozen-entrees#cat-frozen-entrees-mini-patties" target="_self" linktype="url">Vital Cat Freeze-Dried Mini Patties, 8 oz</a> – The freeze-dried counterpart to the frozen mini patties will also be available in a new package size.  “I love the idea of these package sizes!  [It] allows me to purchase several proteins to rotate and keep meal time interesting!,” commented one cat parent. Smaller package sizes also means fresher product.  Mini patties are a convenient, no fuss way to feed – no measuring and easy portion control.  Plus, freeze-dried mini patties are designed to be rehydrated to create a soft, moist entrée option similar to frozen, but without the thaw time.

The votes came in at an astounding pace when cat parents were asked about new product options for Vital Cat™ entrees of freeze-dried and frozen cat food.

Press Room l Cat Parents Speak on Behalf of Their Feline Family Members

Cat Parents Speak on Behalf of Their Feline Family Members

Dear Valued Customers,We understand public concern surrounding the recent avian influenza (HPAI) outbreaks and their potential impact on the raw pet food industry - and ultimately, our pets’ health. As a team full of pet parents ourselves, we believe in open and honest communication with our valued customers, and we appreciate the opportunity to provide you with more information on Vital Essentials&#39; to commitment to food safety &amp; quality.Vital Essentials is fully committed to maintaining the highest standards of food safety and quality. We go to great lengths to ensure the quality and safety of our products. To ensure the highest level of safety, every ingredient supplier undergoes a rigorous approval process that includes 3rd Party GFSI Certifications, HACCP control documents and must have a full supplier disclosure regarding the safety of their materials. We have been taking great lengths to further protect pets &amp; their parents from Avian Influenza. Our poultry suppliers are part of the National Poultry Improvement Plan (NPIP), which is a collaborative program involving poultry industry, state, and federal authorities that aims to monitor and stop the spread of dangerous diseases like avian influenza in captive birds, especially those raised for food. The birds are regularly tested for avian influenza, and any flocks with positive birds - even if there are only a few - are euthanized to further prevent spread of the disease. The birds are housed in open enclosures to prevent exposure to disease from wild birds and to limit possible transmission between captive flocks. Only healthy birds that test negative prior to slaughter are being processed. Our suppliers have also implemented enhanced biosecurity measures, including PPE for personnel that come into contact with birds, limiting personnel onsite, and detailed procedures minimizing risks for vehicles that enter the property.We’ve also conducted an extensive review of our supply chain and can confirm that Vital Essentials is not implicated in any recalls related to avian influenza, and we do not source poultry from any of the affected areas. Our suppliers are fully committed to maintaining the health of their flocks and will continue to follow all recommendations to prevent avian influenza. As this is a rapidly evolving situation, we will continue to monitor all available information on this topic and update protocols as necessary. We are confident in the safety of our products, and we appreciate you placing your trust in us to provide your pets with the highest quality raw food and treats. Regards,Your Partners at Vital Essentials

Vital Essentials is fully committed to maintaining the highest standards of food safety and quality

Vital Essentials will unwrap an all-new look of its premium raw dog and cat food, treats and supplements at Global Pet Expo 2023

Next Up

Vital Essentials to Participate in Neighborhood Pet Store Day with BOGO Offers on Award-Winning Pet Foods

Cat Parents Speak on Behalf of Their Feline Family Members

Vital Essentials' Commitment to Food Safety and Quality