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 freeze-dried pet food through VitalEssentials.com, Amazon, Chewy and independent retailers.

The larger package size will be available in Crunchy Mini Nibs in turkey entrée and beef entrée varieties, and Soft Nibs in lamb and whitefish entrée and beef and salmon entrée varieties. The company said the format offers lower per-feeding costs for multi-dog households and large breed owners.

The freeze-dried formats aim to reduce feeding costs for multi-dog households and large breed owners.

Vital Essentials launches 3-pound pet food bags

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October 8, 2025:We’ve officially reached the final hours of Prime Day — seriously, this time. Amazon isn’t hosting another sale for Prime members in 2025, making today your last chance to shop exclusive discounts on products across tech, beauty, kitchen, home and more. Prime Big Deal Days technically end at 11:59 p.m. PST, so you still have some time. But we’re already seeing some of the best discounts sell out, so if you’ve been thinking about upgrading those old AirPods, restocking your favorite moisturizer or getting ahead of holiday shopping, do it quickly. And I promise it’s not too early to buy gifts — getting a few now and a few around Black Friday spreads out your spending, and it might even help you avoid tariff-related price hikes.I’ve covered Prime Day as an NBC Select reporter for over five years, so I know how to spot deals that are actually worth buying. I spent weeks combing through thousands of discounts to find the best October Prime Day deals — each one I recommend below is highly rated and 20% off or more, as well as at its lowest price in at least three months or lowest price ever. I’ll update this list live throughout Prime Big Deal Days so you don’t miss a thing.

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December 11, 2025:&#39;Tis the season to shop! If there&#39;s one thing we know best, it&#39;s scoping out the hottest gift items of the season. Every year, our editors spend months sampling, testing, trying on, and sifting through thousands of products.These are the items we cannot stop talking about, from the cutest stocking stuffers to the most luxe buys for the VIPs on your list. Whether you&#39;re shopping on a budget or are looking for a splurge, you will find it in this vast mix. Here are our top picks for the holidays, sure to bring a smile to anyone&#39;s face!

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Let’s face it, not all pets are alike. Truly, no two are alike. While one of your pets can be the most relaxed baby in the world, ready to cuddle in an instant and play with whatever toy you give them, your other pet… not so much. Your other pet can be crazy, lovable, and only wants one particular toy in your arsenal. Either way, though, it’s time to start thinking about what to get them for the holiday season.

Vital Essentials launches 3-pound pet food bags

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